{"title":"New Balance","description":"","products":[{"product_id":"lifestyle-unisex-tier1-pigskin-sneakers","title":"New Balance Lifestyle Unisex","description":"\u003cp\u003eSince their launch in 2001, the 991s have been synonymous with superlative quality. As the first 99X model of the 21st century, the original 991 set the standard for modern running shoe design. The Made in UK 991v2 represents a new pinnacle, bringing an evolutionary reinterpretation of this true icon. A streamlined take on the classic pig suede, mesh, and synthetic upper offers a sleeker overall profile while maintaining its familiar look. The most significant technological shift is the addition of full-length FuelCell cushioning. This update mirrors the evolved yet familiar approach of the upper, pairing the updated construction with the classic functionality of ABZORB SBS pods and ENCAP cushioning.\u003c\/p\u003e","brand":"NEW BALANCE","offers":[{"title":"7.5","offer_id":49165771112690,"sku":null,"price":319.99,"currency_code":"USD","in_stock":true},{"title":"8","offer_id":49165771145458,"sku":null,"price":319.99,"currency_code":"USD","in_stock":true},{"title":"9.5","offer_id":49165771178226,"sku":null,"price":319.99,"currency_code":"USD","in_stock":true},{"title":"8.5","offer_id":49165771210994,"sku":null,"price":319.99,"currency_code":"USD","in_stock":true},{"title":"9","offer_id":49165771243762,"sku":null,"price":319.99,"currency_code":"USD","in_stock":true},{"title":"10.5","offer_id":49165771276530,"sku":null,"price":319.99,"currency_code":"USD","in_stock":true},{"title":"10","offer_id":49165771309298,"sku":null,"price":319.99,"currency_code":"USD","in_stock":true},{"title":"12","offer_id":49165771342066,"sku":null,"price":319.99,"currency_code":"USD","in_stock":true},{"title":"11","offer_id":49165771374834,"sku":null,"price":319.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0824\/0277\/1186\/files\/U991GC2NB_ELEPHSKI_WPS_10.jpg?v=1778239833"},{"product_id":"sneakers-1906a","title":"Sneakers 1906R","description":"\u003cp\u003eJust like their cousins, the 2002R and 860v2, the 1906A pack a punch when it comes to comfort and tech: ACTEVA LITE cushioning, shock-absorbing N-ergy system, and segmented ABZORB SBS heel pads for smooth moves all day. The upper keeps it fresh with open-hole mesh and sleek synthetic overlays—a bold twist on early 2000s running style. Built on performance roots, styled for now.\u003c\/p\u003e","brand":"NEW BALANCE","offers":[{"title":"5","offer_id":49165771538674,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"5.5","offer_id":49165771571442,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"6","offer_id":49165771604210,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"6.5","offer_id":49165771636978,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"7","offer_id":49165771669746,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"7.5","offer_id":49165771702514,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"8","offer_id":49165771735282,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"8.5","offer_id":49165771768050,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"9","offer_id":49165771800818,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"9.5","offer_id":49165771833586,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"10","offer_id":49165771866354,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"10.5","offer_id":49165771899122,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"11","offer_id":49165771931890,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"11.5","offer_id":49165771964658,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"12","offer_id":49165771997426,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0824\/0277\/1186\/files\/U1906AENB_WHITE_WPS_10.jpg?v=1778239834"},{"product_id":"sneakers-made-in-uk-991v2","title":"New Balance 991v2","description":"\u003cp\u003eSince their debut in 2001, the 991s have stood for next-level quality. As the first 99X model of the 21st century, the original 991 set the tone for modern running shoe design. Now, the MADE in UK 991v2 takes it further—a bold evolution of an icon.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThe \"Grounded Pastels\" pack brings seasonal energy through vibrant color hits and forward-thinking materials. Traditional suede is swapped for a an upgraded version, adding depth and texture to the upper’s bright mesh-and-suede combo. Synthetic grey accents nod to NB heritage, grounding the look in something timeless.\u003c\/p\u003e","brand":"NEW BALANCE","offers":[{"title":"7.5","offer_id":49165772161266,"sku":null,"price":319.99,"currency_code":"USD","in_stock":true},{"title":"8","offer_id":49165772194034,"sku":null,"price":319.99,"currency_code":"USD","in_stock":true},{"title":"8.5","offer_id":49165772226802,"sku":null,"price":319.99,"currency_code":"USD","in_stock":true},{"title":"9","offer_id":49165772259570,"sku":null,"price":319.99,"currency_code":"USD","in_stock":true},{"title":"9.5","offer_id":49165772292338,"sku":null,"price":319.99,"currency_code":"USD","in_stock":true},{"title":"10","offer_id":49165772325106,"sku":null,"price":319.99,"currency_code":"USD","in_stock":true},{"title":"10.5","offer_id":49165772357874,"sku":null,"price":319.99,"currency_code":"USD","in_stock":true},{"title":"11","offer_id":49165772390642,"sku":null,"price":319.99,"currency_code":"USD","in_stock":true},{"title":"12","offer_id":49165772423410,"sku":null,"price":319.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0824\/0277\/1186\/files\/U991BV2NB_SKYBLUE_WPS_10_77292733-9669-409b-a7ee-b24ebacd4d27.jpg?v=1778239838"},{"product_id":"sneakers-1906","title":"New Balance 1906R","description":"\u003cp\u003eThe New Balance 1906R features a subdued pastel upper, enhanced by striking silver overlays that add dimension and shine. is led by a sole unit featuring a combination of flexible ACTEVA LITE cushioning, shock absorbing N-ergy, \u003c\/p\u003e\u003cp\u003eand segmented ABZORB SBS pods at the heel. This hi-tech approach is also reflected in the 1906R’s upper design, which features open-holed mesh and a series of curvilinear synthetic overlays. This distinctive take on the era’s design conventions offers a refined execution of high-performance heritage.\u003c\/p\u003e","brand":"NEW BALANCE","offers":[{"title":"5","offer_id":49165772587250,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"5.5","offer_id":49165772620018,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"6","offer_id":49165772652786,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"6.5","offer_id":49165772685554,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"7","offer_id":49165772718322,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"7.5","offer_id":49165772751090,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0824\/0277\/1186\/files\/U1906RNENB_ICEBLUE_WPS_10.jpg?v=1778239845"},{"product_id":"lifestyle-shoes-740","title":"New Balance 740 OG Blue Agate","description":"\u003cp\u003eNew Balance 740 OG Blue Agate was the kind of daily runner that would be worn into the ground with heavy miles and bought all over again. This longtime fan favorite returns from the archives, poised to inspire a whole new generation of devotees. The 740 combines familiar elements of 2000s running-inspiration – an open knit mesh upper, segmented midsole, and a streamlined silhouette – with flourishes like two-tone color mesh and angular overlays, that give the 740 a unique visual identity. Whether you’re discovering, or rediscovering, the 740 is ready to become your next favorite shoe.\u003c\/p\u003e","brand":"NEW BALANCE","offers":[{"title":"5","offer_id":49165772882162,"sku":null,"price":149.99,"currency_code":"USD","in_stock":true},{"title":"5.5","offer_id":49165772914930,"sku":null,"price":149.99,"currency_code":"USD","in_stock":true},{"title":"6","offer_id":49165772947698,"sku":null,"price":149.99,"currency_code":"USD","in_stock":true},{"title":"6.5","offer_id":49165772980466,"sku":null,"price":149.99,"currency_code":"USD","in_stock":true},{"title":"7","offer_id":49165773013234,"sku":null,"price":149.99,"currency_code":"USD","in_stock":true},{"title":"7.5","offer_id":49165773046002,"sku":null,"price":149.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0824\/0277\/1186\/files\/U740ST2NB_BLUEAGA_WPS_12.jpg?v=1778239846"},{"product_id":"sneakers-990","title":"Sneakers 990","description":"\u003cp\u003eThe designers of the first 990 were tasked with creating the single best running shoe on the market. The MADE in USA 990v6 embraces this original mandate, with a series of performance-inspired updates. The upper dispenses with the standard midfoot saddle, allowing the pigskin and synthetic overlays to flow from heel to toe across the mesh underlay, for a speedy, streamlined look. While the evolved design marks one of the most dramatic changes from one generation model to the next that the 990 has ever seen, the greatest leap forward occurs on the inside. The addition of FuelCell midsole cushioning means that the evolution of the 990 can be felt as much as it can be seen.\u003c\/p\u003e\u003cp\u003e• FuelCell foam delivers a propulsive feel to help drive you forward\u003c\/p\u003e\u003cp\u003e• ENCAP midsole cushioning combines lightweight foam with a durable polyurethane rim to deliver all-day support\u003c\/p\u003e\u003cp\u003e• Reflective accents designed to catch the light\u003c\/p\u003e\u003cp\u003e• TPU back tab\u003c\/p\u003e","brand":"NEW BALANCE","offers":[{"title":"7.5","offer_id":49165773111538,"sku":null,"price":239.99,"currency_code":"USD","in_stock":true},{"title":"8","offer_id":49165773144306,"sku":null,"price":239.99,"currency_code":"USD","in_stock":true},{"title":"8.5","offer_id":49165773177074,"sku":null,"price":239.99,"currency_code":"USD","in_stock":true},{"title":"9","offer_id":49165773209842,"sku":null,"price":239.99,"currency_code":"USD","in_stock":true},{"title":"9.5","offer_id":49165773242610,"sku":null,"price":239.99,"currency_code":"USD","in_stock":true},{"title":"10","offer_id":49165773275378,"sku":null,"price":239.99,"currency_code":"USD","in_stock":true},{"title":"10.5","offer_id":49165773308146,"sku":null,"price":239.99,"currency_code":"USD","in_stock":true},{"title":"11","offer_id":49165773340914,"sku":null,"price":239.99,"currency_code":"USD","in_stock":true},{"title":"12","offer_id":49165773373682,"sku":null,"price":239.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0824\/0277\/1186\/files\/M990BK6NB_BLACK_WPS_10.jpg?v=1778239852"},{"product_id":"sneakers-1906r","title":"Sneakers 1906R","description":"\u003cp\u003eThese running shoes are designed with comfort features and premium technology to keep up with your active lifestyle.\u003c\/p\u003e\u003cp\u003e• ABZORB midsole absorbs impact through a combination of cushioning and compression resistance\u003c\/p\u003e\u003cp\u003e• ABZORB SBS heel cushioning delivers additional stability and comfort\u003c\/p\u003e\u003cp\u003e• N-ergy cushioning for comfort and support\u003c\/p\u003e\u003cp\u003e• Stability Web outsole technology provides added arch support\u003c\/p\u003e","brand":"NEW BALANCE","offers":[{"title":"5.5","offer_id":49165773471986,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"6","offer_id":49165773504754,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"6.5","offer_id":49165773537522,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"7","offer_id":49165773570290,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"7.5","offer_id":49165773603058,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"8","offer_id":49165773635826,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"8.5","offer_id":49165773668594,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"9","offer_id":49165773701362,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"9.5","offer_id":49165773734130,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"10","offer_id":49165773766898,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"10.5","offer_id":49165773799666,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"11","offer_id":49165773832434,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0824\/0277\/1186\/files\/M1906REENB_SILVER_WPS_10.jpg?v=1778239854"},{"product_id":"sneakers-1906-utility","title":"Sneakers 1906 Utility","description":"\u003cp\u003eThese running shoes are designed with comfort features and premium technology to keep up with your active lifestyle.\u003c\/p\u003e\u003cp\u003e• ABZORB midsole absorbs impact through a combination of cushioning and compression resistance\u003c\/p\u003e\u003cp\u003e• ABZORB SBS heel cushioning delivers additional stability and comfort\u003c\/p\u003e\u003cp\u003e• N-ergy cushioning for comfort and support\u003c\/p\u003e\u003cp\u003e• Stability Web outsole technology provides added arch support\u003c\/p\u003e","brand":"NEW BALANCE","offers":[{"title":"5.5","offer_id":49165773996274,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"6","offer_id":49165774029042,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"6.5","offer_id":49165774061810,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"7","offer_id":49165774094578,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"7.5","offer_id":49165774127346,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"8","offer_id":49165774160114,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"8.5","offer_id":49165774192882,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"9","offer_id":49165774225650,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"9.5","offer_id":49165774258418,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"10","offer_id":49165774291186,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"10.5","offer_id":49165774323954,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"11","offer_id":49165774356722,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0824\/0277\/1186\/files\/M1906NCNB_ANGORA_WPS_10.jpg?v=1778239858"},{"product_id":"sneaker-made-in-usa-990","title":"New Balance 990","description":"\u003cp\u003eThe designers of the first 990 were tasked with creating the single best running shoe on the market. The MADE in USA 990v6 embraces this original mandate, with a series of performance-inspired updates. The upper dispenses with the standard midfoot saddle, allowing the pigskin and synthetic overlays to flow from heel to toe across the mesh underlay, for a speedy, streamlined look. While the evolved design marks one of the most dramatic changes from one generation model to the next that the 990 has ever seen, the greatest leap forward occurs on the inside. The addition of FuelCell midsole cushioning means that the evolution of the 990 can be felt as much as it can be seen.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e• FuelCell foam delivers a propulsive feel to help drive you forward\u003c\/p\u003e\u003cp\u003e• ENCAP midsole cushioning combines lightweight foam with a durable polyurethane rim to deliver all-day support\u003c\/p\u003e\u003cp\u003e• Reflective accents designed to catch the light\u003c\/p\u003e\u003cp\u003e• TPU back tab\u003c\/p\u003e","brand":"NEW BALANCE","offers":[{"title":"7.5","offer_id":49165774487794,"sku":null,"price":239.99,"currency_code":"USD","in_stock":true},{"title":"8","offer_id":49165774520562,"sku":null,"price":239.99,"currency_code":"USD","in_stock":true},{"title":"8.5","offer_id":49165774553330,"sku":null,"price":239.99,"currency_code":"USD","in_stock":true},{"title":"9","offer_id":49165774586098,"sku":null,"price":239.99,"currency_code":"USD","in_stock":true},{"title":"9.5","offer_id":49165774618866,"sku":null,"price":239.99,"currency_code":"USD","in_stock":true},{"title":"10","offer_id":49165774651634,"sku":null,"price":239.99,"currency_code":"USD","in_stock":true},{"title":"10.5","offer_id":49165774684402,"sku":null,"price":239.99,"currency_code":"USD","in_stock":true},{"title":"11","offer_id":49165774717170,"sku":null,"price":239.99,"currency_code":"USD","in_stock":true},{"title":"12","offer_id":49165774749938,"sku":null,"price":239.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0824\/0277\/1186\/files\/M990GL6NB_CLGREY_WPS_10.jpg?v=1778239862"},{"product_id":"sneakers-2002r","title":"New Balance 2002R","description":"\u003cp\u003eNew Balance 2002R are the proof that wearing trendy sneakers doesn't mean sacrificing comfort. The suede and mesh upper is inspired by the running shoes of the 2000s for a retro and modern aesthetic at the same time. The ABZORB midsole and ABZORB SBS cushioned heel provide greater comfort, while the Stability Web and N-ergy outsole supports the arch and absorbs shock, helping you stay active all day long.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e• ABZORB midsole provides cushioning and comfort\u003c\/p\u003e\u003cp\u003e• Premium mesh and suede upper\u003c\/p\u003e\u003cp\u003e• ABZORB SBS cushioned heel for added stability\u003c\/p\u003e\u003cp\u003e• N-ergy outsole for superior shock absorption\u003c\/p\u003e\u003cp\u003e• Stability Web technology in the outsole for additional arch support\u003c\/p\u003e\u003cp\u003e• Lace-up closure for a secure fit\u003c\/p\u003e","brand":"NEW BALANCE","offers":[{"title":"5.5","offer_id":49165774848242,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"6","offer_id":49165774881010,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"6.5","offer_id":49165774913778,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"7","offer_id":49165774946546,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"7.5","offer_id":49165774979314,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"8","offer_id":49165775012082,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"8.5","offer_id":49165775044850,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"9","offer_id":49165775077618,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"9.5","offer_id":49165775110386,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"10","offer_id":49165775143154,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"10.5","offer_id":49165775175922,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"11","offer_id":49165775208690,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true},{"title":"11.5","offer_id":49165775241458,"sku":null,"price":189.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0824\/0277\/1186\/files\/M2002RXJNB_CONCRETE_WPS_10.jpg?v=1778239870"}],"url":"https:\/\/primewears.store\/collections\/new-balance-1.oembed","provider":"Prime wears","version":"1.0","type":"link"}